Adore Me Earns Status As The Only U.S. Lingerie Brand Certified as a B Corporation


B Corporation’s recognition validates Adore Me’s success in offering sustainable, affordable and inclusive lingerie products

NEW YORK, September 21, 2022 /PRNewswire/ — worship me, known for being the first lingerie brand to offer extended sizes across all of its categories, today announced its launch as a Certified B Corporation™: the gold standard for sustainability, social leadership and corporate responsibility. This news makes the company the only Certified B Corporation™ lingerie brand in the United States

Adore Me’s B Corp certification follows the company’s transformation into a not-for-profit corporation in 2021 and several environmental, social and governance (ESG) initiatives launched throughout 2022. The brand offers comprehensive lingerie items that include corsets, bra and panty sets, and babydolls, among other categories. The Adore Me product range currently includes 77 different sizes ranging from A–I cups and 30–46 bands.

B Lab, the nonprofit network that directs the certification of B Corporations, conducts its assessment of a company’s performance in five main categories: Community, Customers, Environment, Governance and Employees. The extremely rigorous nature of B Lab’s assessment helps brands gain a reliable, cross-industry understanding of their impact on society and the planet.

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“Just as Adore Me has helped move our industry toward inclusivity in sizing, we have made it our mission to make shopping more sustainable and accessible to all consumers,” he said Morgan Hermand, Founder and CEO of Adore Me. “We are incredibly proud to receive B Corp certification and hope to empower other companies to make the same change. If the fashion industry is to truly make the impact it needs, all types of businesses and consumers need to be involved. “

Adore Me’s “Overall B Impact Score” across these five categories is 107.1 – that’s 27.1 points above the qualifying score for B Corporation and 56.2 points above the median score for ordinary companies . The rounded score reflects the company’s efforts to improve its impact at all levels of its organization.

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“Adore Me began its transformation after reaching scale and was able to become a Certified B Corporation™ while adhering to its ESG principles with the environment and its communities as stakeholders,” said Lindsey WilsonB Lab USA and canada Deputy Director for Growth. “We look forward to seeing what further accomplishments the company will achieve as a member of the B Corp community and a Benefit Corporation.”

In 2019, Adore Me embarked on a bottom-up, company-wide transformation to embed sustainability into every corner of its operations. The company’s B Corporation certification marks a new milestone for the lingerie brand and serves as a foundation for further advancements. The certification also follows the formal launch of the worship me program and the publication of its first ESG report in July 2022.

Read more about Adore Me’s B Corporation certification here.

About Adore Me

Founded in 2011 as a disruptive online lingerie startup, Adore Me has grown into a DTC womenswear brand catering to women of all sizes and budgets. The company is transforming the way people shop with a pioneering try-at-home commerce service spanning a variety of apparel categories, including and not including lingerie. As an innovation-driven team, Adore Me is revolutionizing affordable sustainability through cutting-edge technologies and advanced innovations at affordable prices.

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Connect with Adore Me on Facebook, Twitter, Instagramand LinkedIn.

About B Lab

B Lab is a non-profit network transforming the global economy for the benefit of all people, communities and the planet. By harnessing the power of business, B Lab positively impacts businesses around the world, helping them balance profit and purpose – and transforming our global economy from one that benefits few to one relocate that benefits everyone. B Lab manages B Corporation’s certifications through a rigorous assessment of labor, governance, environmental impact, social initiatives and future goals.

Learn more about B Lab here.

Media contact: Ranjan Roy, [email protected]

SOURCE Worship me





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